Motorrad Marketing Intern Review
by BMW Group UK
Rating
-
Skills
4.5
-
Responsibilities
4.0
-
Support & Guidance
4.0
-
Culture
5.0
-
Your Impressions
4.3
- 1. Please give an overview of your role and what this involves on a day-to-day basis.
- 2. Have you learnt any new skills, or developed your existing skills?
- How would you rate the training provided during your experience?
- How would you rate your development of industry-specific skills during the experience?
- How would you rate your development of personal / soft skills during the experience?
- Please rate how these skills have helped you in your career development
- 3. Were you given much responsibility during your placement / internship?
- Please rate how meaningful the work you were doing was
- 4. How much support and guidance did you receive during your placement / internship?
- How would you rate the support and guidance from your line manager?
- How would you rate the support and guidance from the wider team?
- 5. What was the company culture and general atmosphere like?
- How would you rate the inclusiveness of the culture?
- How would you rate the social opportunities?
- How would you rate the diversity initiatives?
- How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
- 6. To what extent did you enjoy your placement / internship?
- Please rate your level of enjoyment on your placement / internship
- Please rate how your experience met your expectations
- Please rate the future employment prospects at BMW Group UK
- 7. Would you recommend BMW Group UK to a friend?
- 8. What advice would you give to others applying to BMW Group UK
Overview
• Completed a 13-month placement with the BMW Group, within the BMW Motorrad marketing team • Managed the national BMW Motorrad UK and Irish websites and liaised with international headquarters • Worked with Financial Services to ensure BMW Motorrad had an effective online presence on the BMW Financial Services website • Liaised with various agencies to deliver a strong CRM programme • Constructed agency briefs to aid in the online and offline content generation process • Supported the creative and functional appraisal of all online projects to ensure outputs offered optimum user experience, generated leads and complied with CI guidelines • SAP Administration including and not limited to retailer payments and internal sundry payments • Helped ensure BMW Motorrad had the best possible presence at all major motorcycle shows and events
Skills
I have learnt loads of new skills during my year. Particularly, how to use various content management systems CMS, communication skills at events, SAP, teamwork and presentation.
Responsibilities
Yes, I was given a large amount of responsibility, I was given entire ownership of the BMW Motorrad UK and Ireland national websites.
Support & Guidance
My role as an intern was unique to me, a lot of my responsibilities only I knew how to do, therefore support was sometimes limited
Culture
The company culture is great, everyone is really nice and I met lots of great people. Its like one big family
Your Impressions
I really enjoyed my placement, despite the pandemic I had a very positive experience. I learnt so much and it showed me that I really want to go into a marketing career.
Yes
Share all relevant experience. Come across friendly in an interview. BMW like to see good personalities and someone with a willingness to learn and work hard
Details
Placement (10 Months+)
Marketing
South East
October 2021
