Marketing Executive Intern Review

Management of cRM database, using datatools such as blueconic and SFMC to communicate and segment with audiences. Working closely with Social Media Manager to produce content across Social platforms and Meta, as well as community management. Project management across various campaigns, experiencing marketing from a variety of touchpoints such as Experiential, Social, Paid Media. Opportunity to collaborate with wider stakeholders internal and external, including SLT and customers.

I have learnt a variety of skills across my time at PRUK. These include an array of digital skills, using softwares such as Blueconic, Sales Force Marketing Cloud and Wordpress to develop and publish eCRM / Web content. Presentation skills across Office Suite and Verbally, through stakeholder communication. Project management skills, how to ubuidl our a 360 campaign. Time management and organisation, an essential way to organise WIP projects. Stock management using excel and various other systems. D&I awareness through networks and events.

Responsibilities during my internship were at a similar level to Executives and Assistant Brand Managers across various other teams. Given projects to fully manage, including stakeholders, comms and social media - liasing with various teams ensuring project completion to the best of abilities. Various software development and upskilling across internship allowing increased responsibility throughout the year. Intern Champions scheme at Pernod Ricard, giving exposure and responsibility in intern training and upskilling relating to Diversity and Inclusion, Sustainability

Whenever help is needed its there. Support comes from a variety of places, including direct Line manager who interns will have weekly 1 to 1 sessions with to go through projects, workload and more. Human Resources also calendaring quarterly check-ins to make sure personal development, workload and happiness is where it should be. Wider teams within the company readily available for 1-1 sessions, support and advice where needed. Interns able to book sessions with colleagues across the business to learn more about their functions

Pernod Ricard places a focus on Conviviality. This culture and values goes into everything they do. Great office conversations with support available wherever needed. Values of conviviality and togetherness go into everything they do, especially when considering social bar events every Thursday to encourage networking across the business. Canteen set up to encourage further conversations, and company sports readily available to mix with others across the business, further carrying conviviality. All events considering drink more water, whilst considering employees. Events such as Safety Day, Responsible day and mental health week to ensure employees are settled and happy

I've really enjoyed my time at Pernod Ricard. There are always some more tedious elements then others, but thats just the way of life. The responsibilities given to interns are particularly appreciated, as you can outwardly see completed tasks having a wider effect on the business, as well as consumers when projects go live. The convivial moments, events and conferences just add an extra layer to the enjoymenet, with extra perks I wouldn't get elsewhere.

Yes

Make sure you read up on the values and cultute of the company, talk about these in your interview/CV and relate these how you ca. Culture is ingrained in everything we do at Pernod Ricard, so you need to show how you can be apart of that. Whether this is relating this to past experiences, how have you been convivial and how will you get involved. Talk about issues such as Sustainability and D&I, and why do these mean something to you, as they do to the staff of PRUK