Brand Marketing Intern Review

by Mars

This review was submitted over 4 years ago, so some of the information it contains may no longer be relevant.

Rating

4/5
  • The Role
    4.3
  • The Company
    3.8
  • The Culture
    3.9

    The Role

  • 1. To what extent did you enjoy your work placement or internship?
  • It was fantastic. I met driven professionals, was involved in research and work that made a difference, and developed key communication skills that will help me with further work in any large organisation.

    5/5

  • 2. To what extent did you feel valued by your colleagues?
  • Highly valued. The organisation is driven by insights, and in being able to provide a new perspective on some area's of a brand I was made to feel welcome and that my opinion was heard.

    4/5

  • 3. To what extent were you given support and guidance by management/your supervisor(s)?
  • My line manager balanced a mix of close guidance, and freedom. This enabled me to pursue my objectives in my own manner, making my own mistakes, but these mistakes and learnings were then scrutinised and worked through.

    4/5

  • 4. How busy were you on a daily basis?
  • With four projects to focus on, and intermittent work for colleagues, I kept busy. Whether it was working on a new presentation, diving into fresh data, or meeting fellow associates to discuss progress, the work kept me busy for 13 weeks.

    5/5

  • 5. How much responsibility were you given during your placement?
  • I had a large amount of responsibility from the get go. My large research project was left to me to decide how to pursue. I developed new copy/images for an on-line retail channel, then had to manage an internal research study.

    4/5

  • 6. To what extent did/will the skills you developed, and training you received, assist you in your degree studies and beyond?
  • Technical skills in using Nielsen Answers will help with future use of data provision software, however the main skills were in developing presentation narratives, and then personal relations.

    5/5

    The Company

  • 7. What was the general atmosphere in your office?
  • The office environment was relaxed, with pets in the office, dress down Fridays, and a constant supply of chocolate. The culture is very much focused on open communication, hence all associates were approachable at their desk. We were able to be involved in two charity events, had a large marketing two day conference, and the interns often got together to go out in the evenings.

    4/5

  • 8. How well organised was the overall work placement or internship set up?
  • The organisation was fine, with a focus on development through doing. I was able to work on the projects with freedom, which allowed for the most effective development. The induction was short and sweet, which meant we were able to hit the ground running.

    4/5

  • 9. In terms of personal training and development, to what extent did the company or firm invest in you?
  • Due to the amount of time in the organisation, we were not able to participate in the main training scheme, however we were trained in using the data mining software. Personal development wise, my line manager and I had weekly catch ups to monitor progress, however we were encouraged to have more informal catch ups over breakfast/lunch etc.

    4/5

  • 10. What were the perks on your work placement?
  • Subsidised/Company Gym

    Company Parties/Events

    Staff Sales/Staff Shop

    4/5

  • 11. How appealing are future employment prospects within the organisation?
  • I have been fast-tracked to the final stage of the application process for the MMDP graduate scheme.

    4/5

    The Culture

  • 12. Was there a good social scene amongst any fellow placement students/colleagues?
  • Yes, as all interns lived near the city we often met up in the evening to go for dinner, visit the cinema etc.

    4/5

  • 13. What was the cost of living and socialising in the area you worked in?
  • I was able to remain in my student accommodation, therefore the cost was quite low. The only higher cost was the fuel in travelling to and from work.

    4/5

  • 14. What was the Nightlife like in the area you worked?
  • Living in Nottingham the nightlife is fantastic, a whole city of bars, clubs, pubs, restaurants.

    5/5

  • 15. Were there many opportunities to get involved in activities outside of work?
  • There were many work clubs/social events, running clubs, football, charity activities. We did a charity cycle for an afternoon for example.

    4/5

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Details

Internship (1 Month+)

Business Management, Market Research, Marketing

East Midlands

October 2014


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